Introduction
This Cookie Policy explains how Passa Inc. ("we", "us", or "our") uses cookies and similar tracking technologies when you visit our website at passapay.com, use our mobile application, or interact with our services (collectively, the "Platform"). This policy should be read alongside our Privacy Policy and Terms of Use.
By continuing to use our Platform, you consent to our use of cookies as described in this policy. If you do not agree with our use of cookies, you should adjust your browser settings or discontinue use of our Platform.
1. What Are Cookies
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit our Platform. They contain information that is transferred to your device's hard drive and allow us to recognize your device and store some information about your preferences or past actions.
Cookies serve various purposes, including helping us provide you with a better experience by remembering your preferences, understanding how you use our services, and ensuring the security and functionality of our Platform.
Similar technologies include web beacons, pixels, tags, and scripts that collect and track information and improve and analyze our services. We use the term "cookies" in this policy to refer to all such technologies.
2. How We Use Cookies
Passa uses cookies for various legitimate business purposes to enhance your experience and ensure the proper functioning of our payment platform for creators. Our cookie usage includes:
Essential Platform Operations
- User authentication and session management
- Security measures and fraud prevention
- Payment processing and transaction security
- Load balancing and platform stability
User Experience Enhancement
- Remembering your preferences and settings
- Language and currency selection
- Theme and display preferences
- Form data retention for convenience
Analytics and Performance
- Understanding user behavior and platform usage
- Measuring performance and identifying issues
- A/B testing for feature improvements
- Error tracking and debugging
3. Detailed Cookie Categories
3.1. Strictly Necessary Cookies
These cookies are absolutely essential for the Platform to function properly and cannot be disabled in our systems. They are usually only set in response to actions made by you which amount to a request for services.
Examples include:
- Authentication tokens: Keep you logged in securely
- Session identifiers: Maintain your session across pages
- Security cookies: Protect against cross-site request forgery
- Load balancer cookies: Ensure consistent server routing
- Payment security: Secure transaction processing
Legal basis: Legitimate interest (essential for service provision)
3.2. Performance and Analytics Cookies
These cookies collect information about how visitors use our Platform, which pages are visited most often, and if users get error messages from web pages. All information collected is aggregated and anonymous.
Specific implementations:
- Google Analytics: Website traffic and user behavior analysis
- Hotjar: User session recordings and heatmaps (anonymized)
- Custom analytics: Platform-specific usage metrics
- Performance monitoring: Page load times and error tracking
Legal basis: Legitimate interest (platform improvement) / Consent (where required)
3.3. Functional Cookies
These cookies allow the Platform to remember choices you make and provide enhanced, more personal features. They may be set by us or by third-party providers whose services we have added to our pages.
Functionality includes:
- Language preferences: Remember your selected language
- Currency settings: Display prices in your preferred currency
- Theme preferences: Dark/light mode selection
- Dashboard layout: Customized interface arrangements
- Notification settings: Your communication preferences
Legal basis: Legitimate interest (enhanced user experience)
3.4. Marketing and Targeting Cookies
These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.
Marketing applications:
- Google Ads: Retargeting and conversion tracking
- Facebook Pixel: Social media advertising optimization
- LinkedIn Insight: Professional network targeting
- Custom audiences: Personalized marketing campaigns
Legal basis: Consent (explicit opt-in required)
4. Third-Party Cookies and Services
We work with trusted third-party service providers who may set their own cookies when you use our Platform. We have carefully selected these partners and have agreements in place to ensure they handle your data responsibly.
Payment Processing Partners
- Stripe: Secure payment processing and fraud detection
- PayPal: Alternative payment method integration
- Blockchain providers: Cryptocurrency transaction processing
Purpose: Essential for payment functionality and security
Analytics and Performance
- Google Analytics: Website usage statistics and user behavior
- Mixpanel: Product analytics and user journey tracking
- Sentry: Error monitoring and performance tracking
Purpose: Platform optimization and user experience improvement
Communication and Support
- Intercom: Customer support chat functionality
- Mailchimp: Email marketing and newsletters
- Twilio: SMS notifications and two-factor authentication
Purpose: Customer support and communication services
Social Media Integration
- Facebook: Social login and sharing features
- Twitter: Social media integration and sharing
- LinkedIn: Professional network integration
Purpose: Social features and content sharing (optional)
5. Cookie Duration and Retention
Cookies have different lifespans depending on their purpose and type. We use both session cookies and persistent cookies:
Session Cookies
These are temporary cookies that are deleted when you close your browser or end your session.
- Authentication tokens
- Shopping cart contents
- Form data during multi-step processes
- Temporary security measures
Persistent Cookies
These cookies remain on your device for a specified period or until you manually delete them:
- Remember me: 30 days (login preferences)
- User preferences: 1 year (language, theme, currency)
- Analytics: 2 years (Google Analytics default)
- Marketing: 90 days (advertising and retargeting)
- Performance: 1 year (platform optimization data)
6. Your Cookie Choices and Controls
You have several options for managing cookies on our Platform. We respect your choices and provide multiple ways to control your cookie preferences.
Cookie Consent Manager
When you first visit our Platform, you'll see a cookie consent banner allowing you to:
- Accept all cookies
- Reject non-essential cookies
- Customize your preferences by category
- Learn more about each cookie type
You can change these preferences at any time through your account settings.
Browser-Level Controls
All modern browsers allow you to control cookies through their settings:
- Block all cookies
- Block third-party cookies only
- Delete existing cookies
- Receive notifications when cookies are set
- Set exceptions for specific websites
7. Comprehensive Browser Instructions
Here are detailed instructions for managing cookies in popular browsers:
Google Chrome
- Click the three dots menu → Settings
- Go to Privacy and security → Cookies and other site data
- Choose your preferred cookie settings
- To delete cookies: Click "See all cookies and site data"
- Search for "passapay.com" and remove if desired
Mozilla Firefox
- Click the menu button → Options (or Preferences)
- Select Privacy & Security
- Under Cookies and Site Data, click "Manage Data"
- Search for "passapay.com" to manage our cookies specifically
- Use "Clear Data" to remove all cookies
Safari (macOS)
- Safari menu → Preferences → Privacy
- Click "Manage Website Data"
- Search for "passapay.com" and remove if desired
- Adjust "Block all cookies" setting as preferred
Microsoft Edge
- Click the three dots menu → Settings
- Go to Privacy, search, and services
- Under Cookies, click "Manage and delete cookies and site data"
- Find "passapay.com" and manage accordingly
8. Do Not Track and Global Privacy Control
We respect user privacy preferences and support various privacy signals:
Do Not Track (DNT)
When your browser sends a Do Not Track signal, we:
- Disable non-essential analytics cookies
- Turn off marketing and advertising cookies
- Limit data collection to essential functionality only
- Respect your privacy preference across all our services
Global Privacy Control (GPC)
We honor Global Privacy Control signals by:
- Automatically opting you out of data sales
- Limiting targeted advertising
- Reducing data sharing with third parties
- Applying privacy preferences across our platform
9. Legal Basis and Compliance
Our use of cookies is based on various legal grounds depending on the type of cookie and your location:
GDPR Compliance (EU/UK)
- Consent: Marketing and non-essential analytics cookies
- Legitimate Interest: Essential functionality and security
- Contractual Necessity: Payment processing and account management
- Legal Obligation: Compliance and regulatory requirements
CCPA/CPRA Compliance (California)
- Right to know what cookies we collect
- Right to delete cookie data
- Right to opt-out of sale/sharing
- Right to non-discrimination
Other Jurisdictions
We comply with applicable data protection laws in all jurisdictions where we operate, including Kenya's Data Protection Act, 2019, and other relevant international privacy regulations.
10. Impact of Disabling Cookies
While you have the right to disable cookies, doing so may affect your experience on our Platform:
Essential Cookies Disabled
- Unable to log in or maintain sessions
- Payment processing may fail
- Security features compromised
- Platform may not function properly
Functional Cookies Disabled
- Preferences not remembered between visits
- Need to re-select language/currency each time
- Customized settings lost
- Reduced user experience quality
Analytics Cookies Disabled
- We cannot improve platform based on usage data
- Performance issues may go undetected
- Feature development may be less targeted
- User experience optimization limited
11. Updates and Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:
- Update the "Last Updated" date at the top of this policy
- Notify you through our Platform or via email for significant changes
- Provide a summary of key changes when material updates are made
- Give you the opportunity to review and accept new cookie preferences
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and protect your privacy.
12. Contact Us
If you have any questions, concerns, or requests regarding our use of cookies, please don't hesitate to contact us:
Postal Address:
Passa Inc.
Kisumu County, Kisumu
Kenya
We aim to respond to all privacy-related inquiries within 30 days. For urgent matters, please mark your email as "Urgent - Privacy Request" in the subject line.